Portfolio: Frame Of Choice

The Frame of Choice website incorporated a number of innovative ideas and products, including virtual try on so you could see how glasses looked on your face, the ability to securely enter and transmit prescription information right on the site, and the ability to select complex choices for frame and lens material and coating selections.

In addition, sales on the site go directly the company's manufacturing system.  You buy your glasses and 15 minutes later they are beginning the production process!